While working as the Creative Director of Trident, Fonegear's sister company, I was appointed to head the strategy, product strategy & roadmap, visual design, and product development & manufacturing for the official Harley-Davidson global accessories. I shared an exciting new vision and direction for Harley-Davidson official accessories, defined the product strategy, visual language, directed the 3D artist, executed the visual design, and directed product sourcing, in order to develop new and original product designs for manufacturing and distribution across Harley-Davidson's exclusive dealer network globally.
CONCEPT: Initial Concept Sketch
GOAL ACHIEVED: Create a new vision for a full product line of official Harley-Davidson branded products for global distribution to all official H-D dealers and lead product development to manufacture it and bring it into reality.
GOAL ACHIEVED: Create a new vision for a full product line of official Harley-Davidson branded products for global distribution to all official H-D dealers and lead product development to manufacture it and bring it into reality.
PROJECT: Strategy and Product Line Catalog
MY ROLE: Creative Director, Graphic Designer, Head of Product Development
MY ROLE: Creative Director, Graphic Designer, Head of Product Development
